C2 Customer Testimonials

Pizza Pipeline

Pizza Pipeline

Category: Targeted Display Advertising

Start Date: May 2015 - Present

Campaign Details: Pizza Pipeline took a bold approach to marketing in 2015. They aimed to strengthen their brand in the Spokane area and gain market share in a crowded fast food segment. Their marketing mix included everything from TV advertising to bus wraps. Online advertising, in the form of targeted display on desktop, tablets and mobile devices helped strengthen all other marketing efforts.

C2 Connections used rich, dependable data to target people in the Spokane area who have shown through their online behavior that they are interested in pizza and local eating establishments. Tactics included:

  • Search Retargeting
  • Site Retargeting
  • Mobile Optimized Advertising
  • Mobile Geo-Fencing
  • Facebook Advertising (both on the side rail and in Newsfeed)

Pizza Pipeline's online advertising campaigns brought in hundreds of new visitors to their website each month, and their overall online visibility increased significantly.